How to Find an Unsaturated Vlogging Niche in 2024

Vlogging is one of the most popular and profitable forms of online content creation. According to Statista, the number of YouTube channels with more than one million subscribers increased by 65% in 2020, reaching over 22,000 channels worldwide. This shows the huge potential and demand for vlogging content on YouTube and other platforms.

However, with so many vloggers competing for views, subscribers, and revenue, it can be hard to stand out and grow your audience. That’s why finding a niche for your vlog is crucial. A niche is a specific topic or category that you focus on and target a particular group of people who are interested in it. By choosing a niche, you can differentiate yourself from other vloggers, attract loyal fans, and increase your chances of ranking high in YouTube search.

But how do you find a niche that is not saturated, meaning that there is not too much competition and still enough demand? In this article, we will show you how to find an unsaturated vlogging niche in 2024 using some simple steps and tools.

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Step 1: Brainstorm Your Interests and Passions

The first step to finding your vlogging niche is to brainstorm your interests and passions. What are the things that you love to do, talk about, or learn about? What are your hobbies, skills, or talents? What are your goals, dreams, or values?

Make a list of all the possible topics that you are passionate about and that you can create engaging and entertaining content around. For example, some common vlogging niches are:

  • Travel
  • Gaming
  • Beauty
  • Fitness
  • Cooking
  • Music
  • Comedy
  • Education
  • Lifestyle
  • Fashion

You can also combine two or more topics to create a more unique and specific niche. For example, you can mix travel and cooking to create a vlog about exploring different cuisines around the world, or you can mix gaming and comedy to create a vlog about playing games and making jokes.

The key is to choose a topic that you are genuinely interested in and that you can produce consistent and quality content about. Don’t choose a niche just because it is popular or profitable, but because it reflects your personality and passion.

Step 2: Research Your Market and Competition

The next step to finding your vlogging niche is to research your market and competition. You need to know who your target audience is, what kind of content they are looking for, and who your main competitors are.

To do this, you can use some free tools like:

  • YouTube Search: You can use YouTube’s search bar to type in your topic and see what kind of videos show up. You can also use filters to sort the results by relevance, date, view count, or rating. This will help you see what kind of content is popular, trending, or evergreen in your niche, and what kind of keywords and titles are used by other vloggers.
  • YouTube Analytics: You can use YouTube’s analytics dashboard to see how your videos are performing and who your viewers are. You can see metrics like views, watch time, subscribers, revenue, impressions, click-through rate, audience retention, average watch time, end screen clicks, card clicks, and more. You can also see demographic data like age, gender, location, language, and interests of your viewers. This will help you understand your audience’s behavior, preferences, and feedback, and optimize your content accordingly.
  • Ahrefs YouTube Keyword Tool: You can use Ahrefs’ YouTube keyword tool to find the best keywords for your niche. You can see how many people search for a keyword on YouTube per month, how difficult it is to rank for it, how many clicks it gets, and what kind of videos rank for it. You can also see related keywords, questions, and suggestions that you can use to generate more ideas for your content.

By using these tools, you can find out how saturated your niche is, how much demand there is for it, and what kind of gaps or opportunities there are for you to fill.

Step 3: Narrow Down Your Niche and Test It

The final step to finding your vlogging niche is to narrow it down and test it. You want to choose a niche that is not too broad or too narrow, but just right. A niche that is too broad will make it hard for you to stand out and attract a loyal fan base, while a niche that is too narrow will limit your potential audience and growth.

To narrow down your niche, you can use the following criteria:

  • Relevance: Your niche should be relevant to your target audience and their needs, wants, problems, or goals. You should be able to provide value, entertainment, or education to your viewers and help them achieve something or solve something.
  • Interest: Your niche should be interesting to you and your viewers. You should be able to create content that is engaging, entertaining, and informative, and that keeps your viewers hooked and coming back for more.
  • Profitability: Your niche should be profitable for you and your business. You should be able to monetize your content and generate revenue from various sources, such as ads, sponsorships, merchandise, donations, or products.

To test your niche, you can create a few videos and upload them to your channel. You can then measure their performance and feedback using the tools mentioned above. You can see how many views, likes, comments, shares, and subscribers you get, and how your audience reacts to your content. You can also ask for feedback from your viewers and see what they like, dislike, or want to see more of.

Based on the results, you can then decide whether to stick with your niche, tweak it, or change it.

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Conclusion

Finding an unsaturated vlogging niche in 2024 is not impossible, but it requires some research, creativity, and experimentation. By following the steps and tools outlined in this article, you can find a niche that suits your passion, personality, and purpose, and that attracts and engages your audience.

Here are some examples of unsaturated vlogging niches in 2024 that you can try:

  • Virtual reality gaming
  • Sustainable living
  • Crypto investing
  • Plant-based cooking
  • Minimalist fashion
  • Meditation and mindfulness
  • DIY crafts and projects
  • Remote work and travel
  • Personal development and productivity
  • Pet care and training

We hope this article has helped you find your vlogging niche and inspired you to create amazing content. Happy vlogging!

More about how to become a content creator?.

You can register to google adsense to monetize your video.

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